What is ADHD Coaching

People don’t usually come to coaching because they’re not trying hard enough.

 They come because they are trying—relentlessly—and it’s still not working.

ADHD coaching isn’t just about doing more.

 It’s about understanding what’s getting in the way—and finally giving your brain the kind of support it actually responds to.

You might be someone who:

Is emotionally intelligent but internally overwhelmed

Thinks in layers, reflects deeply, but feels like your brain is constantly buffering

Has read the books, tried the tips, and still feels stuck

Knows you’re capable but can’t always access it consistently

Juggles leadership, care, or creative work—and sometimes drops all the balls

And still, you find yourself in moments like these:

🌀 You start the day with good intentions, then spiral between emails, WhatsApps, and half-finished tabs. You’re wired, behind, and not sure where the time went.

 🧩 You say yes to something out of genuine excitement—then realise you’ve massively underestimated how long it’ll take. You feel resentful… and responsible.

 💬 You’ve tried the strategies—Pomodoro, time-blocking, habit stacking. They help for a bit, then fade. You end up back where you started.

 🎭 On paper, you’re doing fine. But behind the scenes, it feels like everything takes twice the energy it should. You’re constantly wondering: Why is this still so hard?

These are the kinds of patterns we untangle in coaching.

Not just to “fix” them, but to understand what’s happening underneath, and what kind of scaffolding or strategy might actually help.

We look at:

What your brain does with time, urgency, interruption

Where your energy leaks, and how to plug them

Which strengths you already rely on—and how to build from them

What kind of systems will support you without overwhelming you

The goal isn’t a perfect routine.

 It’s a life that feels more manageable.

 Work that feels more navigable.

 And a brain that feels more like something you know how to steer.

My job isn’t to give you a new system to follow.

 It’s to help you understand how your brain already tries to work—where it’s helping you, where it’s tripping you up, and what’s missing.

Depending on what we discover, coaching might look a little different for you than it does for someone else. That’s the point.

Some people need more structure. Others need more space.

 Some work best when they speak things aloud. Others need to see it, move it, or physically reset.

 Some can’t start. Some can’t stop.

My  job is to notice your patterns, and figure out what actually helps.

For example:

One client came in overwhelmed by constant messages, Slack, WhatsApp, email, voice notes.

They’d tried every system: folders, filters, batching, AI sorting.

What helped wasn’t a new tech tool.

 It was noticing the specific moment their brain tipped from focus into shutdown.

 Once we mapped that, we could introduce:

A visible “pause” point mid-task, so they didn’t get sucked into five new threads

A verbal check-in cue to help their exit spirals

A simple post-work ritual to signal to their brain it could stop tracking

Another example: 

Another client came in with what looked like classic avoidance.

They kept putting off important tasks, emails, invoices, even opportunities they wanted.

But when we slowed it down, we realised they weren’t avoiding out of laziness. They were avoiding because each task carried a micro-shame loop:

 “I should have done this already. I’ve probably annoyed them. Now I need to explain myself. Ugh. I’ll deal with it later.”

What helped wasn’t a productivity tool.

 It was:

Creating low-friction language they could use to re-enter conversations without apology

Naming the emotional charge before the task, so they weren’t blindsided by it

Building in a quick “reset” action they could do the moment they noticed a spiral

That shifted how they felt about the work. And that’s what unlocked their ability to do it.

That’s what coaching with me looks like:

Not one method or model, but a space where we observe, test and build together.

Until things stop feeling so impossible.

And start to feel a bit more like yours to shape.

That’s all great, but what about the logistics?

 How does it actually work? What does it cost? How many sessions?

Here’s a rough outline of what to expect when working with me:

We start with a free 25-minute introductory call (sometimes called a discovery session). It’s a chance for us both to get a feel for whether this is the right fit. There’s no pressure, and no prep needed—just bring yourself.

If we go ahead, most people begin with weekly sessions to build momentum

Sessions last around 45–55 minutes, and are booked through a system that:

Lets you schedule and reschedule easily

Sends automatic reminders

Houses any relevant forms or resources

Keeps everything in one place, so you don’t have to chase emails or lose track

This isn’t admin for admin’s sake—it’s structure that supports the work and helps us stay focused

As things stabilise, we might shift to fortnightly sessions, depending on your pace

After a block of coaching, you might not need ongoing sessions, and that is ultimately the goal. But if something specific comes up down the line, you’re always welcome to book a one-off session to recalibrate, troubleshoot, or get back on track. It’s support on your terms, not an open-ended commitment.

When you work with any coach, you’re not just paying for their time.

You’re paying for the experience, clarity, and care they bring to that time—and how well they can help you create real, sustainable change.

In my case, that includes:

Specialist ADHD expertise

 I’ve coached for over 3,000 hours specifically with ADHD clients. I’m a PCC-certified coach through the ICF, a mentor coach, and a training facilitator on an ICF-accredited ADHD coaching programme. This work is my focus, not a side note.

Real workplace fluency

 I’ve spent over 20 years in corporate and board-level leadership across operations, HR, sales, and strategy. I understand the realities of leading teams, managing people, juggling priorities, and trying to show up consistently in a system that isn’t always built for your brain.

Inclusive, systems-aware thinking

 As a certified DEI practitioner, my approach is grounded in inclusion and psychological safety. I don’t just coach individuals—I understand the systems they move through. That’s crucial for clients navigating masking, burnout, leadership visibility, or neurodivergence in high-pressure roles.

Lived experience and layered empathy

 I have ADHD myself. I’m also a parent in a wildly neurodiverse family—including autism, dyslexia, and generalised anxiety disorder. That means I don’t just know the frameworks—I live the nuance. You won’t need to prove it’s hard. I already get it.

If you’re not sure whether this is the right fit, that’s what the first call is for. No pressure. Just space to talk it through—and I’ll always encourage you to speak to a few coaches before deciding. This work is personal. It should feel right.

At the end of the day, qualifications matter. A trained, certified coach is essential, anything less can be ineffective at best, and harmful at worst.

But once that baseline is met, fit becomes the most important factor.

You need to feel safe enough to drop the mask. To name the things you usually avoid. If you don’t feel like you can be fully honest with your coach, it’s going to limit the depth and impact of the work.

Most people don’t choose a coach just because of their credentials. They choose them because something clicks.

Maybe it’s their lived experience.

Maybe it’s how they speak about the work.

Maybe it’s just that quiet, solid feeling: “This person gets it.”

That kind of alignment makes coaching more precise, more efficient, and more likely to stick.

And yes, more experienced coaches often charge more, not just for their time, but for the depth, range, and tailoring they bring into each session.

If you’re not sure whether I’m the right fit, that’s exactly what the first call is for.

No pressure. Just space to talk it through.

And honestly, I’d always recommend speaking to a few coaches before deciding.

Most ADHDers think feelingly, it’s often not a checklist choice, it’s a felt sense of safety, resonance, and trust.

And here’s the thing: you’ll probably like most of the coaches you speak to. That’s why it’s helpful to meet more than one.

You’ll start to notice where you feel most relaxed, most understood, most able to be fully yourself.

That’s your compass. Follow it.